TeachersLearnTech: Classroom Management Strategies in an Age of Remote Learning
Introduction It takes effort and dedication to be an effective teacher in a traditional face-to-face setting. It takes just as much blood, sweat, and tears to create a similar environment…
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TeachersLearnTech: Choosing the Ideal Background for Online Video Conference Instruction
Introduction Due to an ongoing once-in-a-century pandemic, there’s no longer the easy summer avoidance of in-person classes. Whether you are a grade-school teacher, a small group facilitator, or even a…
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The Best Digital Marketing Channels for Each Stage of the Buyer’s Journey
Introduction Marketers talk a lot about the buyer’s journey. They should, and likely so do you. After all, it is the very center of your marketing strategy. In general, there…
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Sneak Preview: Five Future Trends in Digital Marketing
The digital marketing world is ever-evolving, and savvy business professionals need to stay current on the changes taking place. We at Thoughtlight very much agree, and believe the rapid changes…
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Three Ways a Digital Marketing Consultant can Help You
Unless you’ve been living under a rock, we’re in the year 2020. All things are digital now, which means almost everyone is using a mobile device to connect to the…
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The Right Social Network for your Target Persona
If you know anything about marketing, target personas are foundational to marketing strategy. A target persona is the ideal customer you are trying to reach with your marketing efforts. In…
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5 Digital Marketing Strategies to Reach Gen-Z Consumers
We've read a lot in the past decade about marketing to Millennials. Although they continue to be a key customer segment, Generation Z is coming to the fore as a…
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Communicating in a Crisis – Key Takeaways
This past Tuesday, Thoughtlight CEO, Christina Inge, had the opportunity to moderate a virtual panel of marketing thought leaders, an event called Communicating in a Crisis. Hosted by Impact Hub…
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Marketers Ask the Marketers
This past June we started an exciting research to find out what marketers think and which challenges they're facing in the current marketing landscape. Below you can see the results…
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Does Your Email Marketing Reflect Your Brand?
Imagine traveling abroad and finding yourself in need of pain medication. You go to the store and start your search through the many unknown brands displayed on the shelves, but…
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TeachersLearnTech: Classroom Management Strategies in an Age of Remote Learning
Introduction It takes effort and dedication to be an effective teacher in a traditional face-to-face setting. It takes just as…
TeachersLearnTech: Choosing the Ideal Background for Online Video Conference Instruction
Introduction Due to an ongoing once-in-a-century pandemic, there’s no longer the easy summer avoidance of in-person classes. Whether you are…
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